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White Papers

Four Paths to Prosperity: Growth Opportunities for Utilities

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The utility industry is continuing its move away from a commodity-based business toward a customer-centric model that seeks to uncover new sources of value for customers and satisfy increasing customer appetite for new products and services. By aligning customer value with utility value, utilities can establish a sustainable framework that helps them identify the best customer solutions, adapt to industry trends, and capture new strategic growth opportunities.

This ICF white paper identifies four growth pathways utilities are currently traveling to provide new benefits to customers and shareholders in their role as the trusted energy advisor.