Energy customer insights: Tracking preferences in a changing landscape

ICF’s 2025 Energy Customer Insights report

Based on insights from 10,000 utility customers, this report uncovers key trends, evolving expectations, and critical takeaways for utility leaders.

What's inside the report?

• Customer expectations are shifting – Learn how changing energy preferences impact engagement, satisfaction, and program participation.
• Emerging trends in energy consumption – Uncover how new technologies and sustainability goals are shaping demand.
• Trust and reliability in the utility sector – Discover what matters most to customers when it comes to service, communication, and innovation.
• Opportunities for utility leaders – Gain actionable insights to enhance customer experience and drive long-term success.

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