Laura Turner Reid
Senior Associate

Laura Turner Reid has 15 years of experience conducting consulting and qualitative and quantitative research projects to help clients collect and use data to gain insights that drive web, intranet, and mobile strategies. Ms. Reid specializes in research methods and planning, and she is a seasoned focus group moderator and data analyst.

Ms. Reid has managed research projects for corporations, associations, and public clients across a broad range of industries, including tourism, recreation, retail, and real estate. She conducts all aspects of project planning and execution, such as research methodologies, fieldwork supervision, data analysis, and the reporting and presentation of findings and results.

Ms. Reid has a B.S. in Commerce from the University of Virginia. She serves as an adjunct professor in the School of Mass Communications at Virginia Commonwealth University.