About ICF

Mary Carter

Managing Partner
Mary is an expert in strategy, marketing, and communications with more than 20 years of experience.
ICF’s global marketing services agency focuses on helping your organization find opportunity in disruption.
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Mary leads our client work across the healthcare, consumer packaged goods, and manufacturing industries. She also leads teams focused on delivering services spanning business consulting, integrated marketing, communications, and creative and delivery excellence.

Mary takes a consultative approach to every client engagement, focusing on strategic fundamentals, growth, and client-driven outcomes. With a client portfolio consisting of more than 24 Fortune 500 clients, she works with client leaders on optimizing their business and addressing key challenges such as consumer experience, growth strategy, and future-state vision.

Prior to joining our team, Mary was a director at Blue Cross Blue Shield Association, where she led a number of national initiatives in marketing and strategy. Prior to that, she was a management consultant advising clients across industries on strategy and growth initiatives. She served in client-facing advisory positions at Deloitte, IBM, and PricewaterhouseCoopers.

Mary grew up in Illinois.

  • Healthcare Post-Graduate Executive Management Program, Washington University in St. Louis
  • MBA, Northwestern University
  • B.A., Northwestern University