ICF Interactive, a business area of ICF International (NASDAQ: ICFI), today announced that it has received Amway's 2014 Vendor of the Year for Innovation award. The award recognizes ICF Interactive's contribution to business solutions and excellence in service and innovation, specifically for playing a critical role in creating and launching the Amway MyBiz website and applications for Amway Business Owners (ABOs).
ICF Interactive works with Fortune 50 to Fortune 5000 clients on complex enterprise problems, and prides itself on using an agile approach to deliver solid solutions and continuously improve, iterate and test new ideas to meet its customer needs. This agile development process, custom development and deep collaboration with Amway made this large digital transformation possible.
"We are honored to receive an award that is performance-based and recognizes the innovations that our joint team has produced," said Danielle Custalow, vice president for ICF Interactive.
"ICF Interactive's dedication to broad performance excellence is truly world class," said Jim McLain, global manager for digital services for Amway. "ICF contributions are a key enabler in the MyBiz effort, helping the company to provide exceptional experiences using the Adobe Marketing Cloud."
ICF Interactive and Amway enjoy a long-term technical partnership and have gradually expanded their collaboration together from implementation of Adobe Experience Manager (AEM), Adobe Assets and Adobe Apps, to disciplines such as digital strategy, user experience and creative design and managed services. With this award, Amway recognizes ICF Interactive for its innovative and functional development of the MyBiz platform built on AEM, due to its strong reception among ABOs, and for the efficient and effective processes it fostered to advance key Amway initiatives, products and customer service.
This recognition comes on the heels of another Amway award for ICF International. In February, ICF Interactive received the 2015 CIO Award for their work on the MyBiz portal. The internal award is given to teams that develop tools specifically for the ABO experience, deploy those tools globally, provide extensive analytics, and further improve productivity, drive loyalty and increase sales.
ICF Interactive, North America Adobe Marketing Cloud Partner of the Year for 2014, is a full-service interactive agency with a full suite of multi-channel enablement and digital marketing solutions, and the ability to guide brands digitally through informed strategy, inspired design and deep technical know-how.
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