Lindy Dreyer is a digital strategist with more than 20 years of consulting experience. A passionate advocate for customer experience, Lindy brings a human-centered perspective to her work and applies a strategy lens to address a wide range of digital transformation challenges—from organizational capacity building to product design.
Working primarily with federal government clients, Lindy leads a group of designers and builders who strive to improve the digital services that drive citizen experience. Her team includes experts in Agile delivery, web application engineering, user experience, content strategy, and customer experience. In this role, Lindy promotes multi-discipline collaboration principles throughout the lifecycle of digital product development. She also works closely with teams to apply human-centered design methods and tools thoughtfully and in alignment with program goals.
During her tenure at ICF, Lindy has led product strategy initiatives for the National Cancer Institute’s Smokefree.gov program, where she has worked to reduce technical debt while also improving both the experience and efficacy of the product for people trying to quit smoking. Lindy also supports the GSA Centers of Excellence for IT Modernization where she works to align ICF’s delivery teams to the dynamic needs of the government. She has led digital experience and human-centered design work for FDA, CDC, USDA, and DOE.
Lindy is known as an innovator. In 2016, she was selected as ICF’s Business Innovator of the Year. Her unique perspective is shaped by her varied background. Before joining ICF she spent 5 years helping professional and trade associations build capacity for social media management and listening. She’s held positions in marketing and event management. And she’s a musician, having played in local orchestras across the DC Metro area. In each role, she’s advocated for using technology to drive process improvements that improve the customer experience.