Marketing and Strategy
How Well Do You Know Your Learner? Developing Realistic Personas
Laura Dines — 3 MIN. READ
Fashion-forward EXPRESS needed to transform and refresh its digital content creative workflows. By using Adobe Marketing Cloud and Adobe Creative Cloud, EXPRESS streamlined its flow of vital digital assets, consolidated its development team, and transformed its website to operate more flexibly and effectively. As a result, EXPRESS has seen dramatic improvements in the online customer experience and overall organizational efficiency.
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