Heather Cole-Lewis is an interdisciplinary applied research professional specializing in the use of consumer-centered technology, such as mobile phones, to leverage behavior change and improve health outcomes. She is an expert in conducting formative research and evaluation activities, using both qualitative and quantitative methods, and has used computational methods to enhance health communications research and dissemination strategies.
Dr. Cole-Lewis has expertise in mobile health (mHealth) and behavior change communication and has designed and tailored culturally relevant health content and specialized dissemination strategies for vulnerable and overlooked populations, drawing on traditional methods of health communication, as well as emerging techniques for using new media technology.
Dr. Cole-Lewis leads research and evaluation efforts for behavior-change communication and social marketing programs. She works across a range of public health concerns (e.g., tobacco control, underage drinking prevention, alcohol and drug abuse prevention, and nutrition) for varied audiences, including youth, adult consumers, health care providers, and researchers. She also leads research and evaluation activities for the National Cancer Institute's Smokefree.gov project and advises on how to translate research findings to improve program implementation.
Dr. Cole-Lewis has a Ph.D. in Chronic Disease Epidemiology from Yale University, an M.P.H. in Behavioral Science and Health Education from Emory University, and an M.A. in Biomedical Informatics from Columbia University.