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Fairfax, Virginia, United States of America
JOB #R2201047

Senior Content Strategist

ICF is a mission-driven company filled with people who care deeply about improving the lives of others and making the world a better place. Our core values include Embracing Difference; we seek candidates who are passionate about building a culture that encourages, embraces, and hires dimensions of difference. 

@ ICF Next, we are fearless in finding new ways to solve problems, tenacious in making sure it pays off for our clients and committed to making a positive change in the world.  

Join our community of dedicated creatives, communicators, strategists, and technologists to challenge the status quo.  

We’re currently hiring for a Senior Content Strategist. 

You’re a creative, strategic thinker who is passionate about digital technology, and you’re ready to tackle some of society’s greatest challenges. Do you want the opportunity to lead an enterprise-level public health web strategy? If so, you’re going to love this job. 

This role will provide content strategy and information architecture (IA) guidance for a federal digital project as the lead voice for content strategy working alongside other strategists. The role will initially support a project in the education space and may support other federal and commercial clients over time. The Senior Content Strategist will be part of an Experience Practice that serves many ICF divisions and customers. As such, this role will have access to other digital strategy resources for mentoring, professional development, and community. This role focuses on content strategy and architecture that informs UX design and web development and improves the user experience. It is not a content development/copywriting role (though assessing and editing web content for Plain Language is part of the work). 

As a Senior Content Strategist, you will: 

  • Own the full web content strategy process across a multi-year contract and a large ecosystem of interconnected websites or resource libraries. 

  • Establish and execute plans for content and taxonomy governance and maintenance that include in-depth audits as well as ongoing assessments and enhancements. 

  • Document content specifications and requirements that comply with the 21st Century Integrated Digital Experience Act (IDEA) and the Section 508 Amendment to the Rehabilitation Act of 1973. 

  • Support user experience (UX) and graphic design efforts through a content-first strategic approach, including reviewing wireframes, mock-ups, and other design deliverables (you will not be required to produce design artifacts) 

  • Collaborate with analytics specialists to determine meaningful key performance indicators (KPIs), using data to drive your content strategy and IA recommendations 

  • Present recommendations in a clear, concise way that empowers decision-makers 

  • Gather requirements from client stakeholders alongside user needs 

  • Develop a deep level of understanding of the content structure across the content management system (CMS), and provide recommendations to improve consistency 

  • Leverage structured and dynamic content capabilities within Drupal (or other CMS or authoring platform) and coordinate with developers on IA solutions 

  • Work within an Agile (e.g., Kanban or Scrum) framework  

As a Senior Content Strategist, you will have: 

  • Bachelor’s degree in Communication or a related field 

  • 5+ years experience in Content Strategy or IA 

  • Experience developing content governance plans 

  • Understanding of on-page search engine optimization (SEO) tactics, including knowledge of writing effective metadata 

  • Understanding of developing effective taxonomies and applying them to searchable facets for CMS records 

  • Experience with content-related stakeholder and user testing such as card sorts and tree tests 

  • Special consideration will be given to candidates with federal or similar web experience, or with sites that host libraries of resources for end users 

A suitability process may be required for positions supporting federal customers, and employment will be contingent upon the favorable outcome of the suitability/badge process. Depending on your role and project assignment, you may receive a request to submit a federal SF85P Questionnaire for Public Trust Positions and a fingerprint card for processing via the electronic questionnaires for investigation processing (e-QIP) system either immediately upon employment or later as project assignments change. The employee must complete the e-QIP application and return per the instructions within 4 days of receipt.  

Job Location(s): This is a remote position open to all U.S. citizens.


Working at ICF

Working at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe. We believe in collaboration, mutual respect, open communication, and opportunity for growth.

We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are an equal opportunity employer, committed to hiring regardless of any protected characteristic, such as race, ethnicity, national origin, color, sex, gender identity/expression, sexual orientation, religion, age, disability status, or military/veteran status. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our EEO & AA policy.

COVID-19 Policy: New or prospective U.S. employees must provide proof of complete vaccination on the date of their commencement of employment. If selected for employment, you will provide proof of your full vaccination status, defined as vaccinated two weeks after receiving the requisite number of doses of a COVID-19 vaccine approved or authorized for emergency use by the FDA.

Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation please email and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. Read more about non-discrimination:  EEO is the law and  Pay Transparency Statement.

Virginia Remote Office (VA99)

Business Systems

Who is ICF?

A global consulting services company with approximately 8,000 people across 75+ countries, but we are not your typical consultants.

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Join our talent network

ICF is growing, and we add new open roles to our site regularly. If you're waiting for that perfect opportunity at ICF or want an inside look at what it's like to do world-changing work, join our talent network to stay updated.

Join our talent network

ICF is growing, and we add new open roles to our site regularly. If you're waiting for that perfect opportunity at ICF or want an inside look at what it's like to do world-changing work, join our talent network to stay updated.