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Multiple locations
Richmond, Virginia, United States of America
Rockville, Maryland, United States of America
JOB #R2100747

Manager | Content Strategy

We’re looking for a Content Strategy Manager to join our team at ICF.  

You’re a high-energy, creative, strategic thinker who is passionate about digital technology. And you’re ready to tackle some of society’s greatest challenges. Do you want the opportunity to work on meaningful projects? If so, you’re going to love this job. Our clients are come from a wide variety of sectors including public health, energy, commerce, and national security – anywhere we can help improve people’s experiences with federal digital services. 

Our innovative digital solutions team is seeking a manager who is used to advocating for strategic approaches and tailoring solutions to meet client priorities and user needs. We’re looking for someone who’s seen their share of website redesigns from kickoff-to-launch and knows how to address common challenges in User Experience (UX) and Information Architecture (IA) as well as Content Strategy. And we’re seeking out someone who has experience pulling together and leading multidisciplinary teams. 

This position requires strong written and verbal communication skills, a high degree of professionalism, independent judgment, organizational skills, the ability to multitask, superb Microsoft Suite application skills, and flexibility as demands and priorities change.  This is an exciting role offering excellent opportunities for career growth and the chance to work in a dynamic and collaborative organization. 

This role will begin as a telework position and will be based in either our Rockville, MD or Fairfax, VA office post-COVID (no earlier than Sept. 2021) with telework options available. ICF’s headquarters will move from Fairfax to Reston in 2022. 

What You’ll Be Doing 

  • Leading a group of junior- to mid-level Content Strategists within the ICF Next Government Experience Team 
  • Tailoring content strategy approaches for projects that may range from websites to chatbots to text programs 
  • Developing workplans and providing guidance on technical approaches for incoming work 
  • Conducting intake meetings with project managers and/or clients to gather requirements and understand their unique needs 
  • Gaining buy-in from internal and external stakeholders on your recommended approaches 
  • Working as part of a multidisciplinary team that includes Content Strategists, UX Designers, Writers, Editors, Developers and more  
  • Guiding IA improvement efforts 
  • Creating or migrating content within various Content Management Systems including working within stage and production environments 
  • Developing written reports and plans 
  • Leading internal and client presentations 

Basic Qualifications 

  • Bachelor’s Degree 
  • Excellent Microsoft Office skills 
  • 5+ years’ experience in Content Strategy 
  • Ability to create documentation and plans (e.g., inventories, audits, migration plans, governance, and specifications) 
  • Implement data-driven approaches to improving content and IA 
  • 2+ years’ experience as a manager, team lead, or comparable role 
  • Knowledge of best practices for writing for the web 

Professional Skills/Experience 

  • Experience serving as a trusted advisor for a team by advocating for user-centered best practices while remaining responsive to the client’s needs and priorities 
  • Strong consultation skills 
  • Team building skills such as experience as a task lead, manager, or team lead 
  • Ability to split work between teammates according to a project plan to ensure deadlines and milestone dates are met 
  • Proactive communication skills that include being able to identify potential risks and propose mitigation solutions 
  • Strong oral and written communication skills 
  • Detail-oriented with the ability to multi-task 
  • Customer service focused with the drive to solve tough problems 
  • Team player with the ability to work in a fast-paced environment 
  • Superior interpersonal skills including courtesy, professionalism, and a cooperative attitude 

Preferred Qualifications 

  • Experience in Public Health or other federal civilian agency work 
  • Strong understanding of User Experience best practices and when to apply them 
  • Experience facilitating client-facing activities such as workshops, listening sessions, stakeholder interviews, and card sorts 
  • Experience with the US Web Design System (USWDS) 
  • Experience with web analytics, especially Google Analytics, Search Console, and Data Studio 
  • Familiarity with compliance requirements for the 21st Century Integrated Digital Experience Act (IDEA) and Section 508 of the Rehabilitation Act of 1973


Working at ICF

Working at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe. We believe in collaboration, mutual respect, open communication, and opportunity for growth. If you’re seeking to make a difference in the world, visit to find your next career. ICF—together for tomorrow.

ICF is an equal opportunity employer that values diversity at all levels. (EOE – Minorities/Females/ Protected Veterans Status/Disability Status/Sexual Orientation/Gender Identity). For more information, please read our EEO & AA policy.

Reasonable Accommodations are available for disabled veterans and applicants with disabilities in all phases of the application and employment process. To request an accommodation please email and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. Read more about non-discrimination:  EEO is the law and  Pay Transparency Statement.

Virginia Remote Office (VA99)

Content Strategy

Who is ICF?

A global consulting services company with +7,000 people across +70 countries, but we are not your typical consultants.

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Join our talent network

ICF is growing, and we add new open roles to our site regularly. If you're waiting for that perfect opportunity at ICF or want an inside look at what it's like to do world-changing work, join our talent network to stay updated.

Join our talent network

ICF is growing, and we add new open roles to our site regularly. If you're waiting for that perfect opportunity at ICF or want an inside look at what it's like to do world-changing work, join our talent network to stay updated.